It’s been an interesting month with a lot of developments. First off is that Arena Quantum won best use of search at the NMA’s with the FlyThomasCook dynamic Adwords work.
Read MoreToday I have been up at Arena Media to work on implementing dynamic Google Adwords for Haven Holidays. The Dynamad application I built gives companies the ability to dynamically add copy to their Adwords without getting penalised for creating brand new adverts each time they want to update their ad.
Read MoreThis week I’ve been working on an interface to allow our PPC team to target specific regions. Using Google Maps to create a polygon shape over an area any where in the world to specify what region they’d like to target with an Adwords campaign.
Read MoreGoogle Adwords has released a new API – AdWords API: v201003 beta. The previous v200909 will still work so there’s no need to update any code yet. However, the updated API contains a few new useful functions
Read MoreAfter reading about AdParams in the Google AdWords blog I developed an application that updates live AdWords adverts with dynamic information. Using the AdWords API and my light weight PHP Framework it’s now being tested on clients such as FlyThomasCook and Be Broadband.
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I’m currently doing a little experiment within Facebook. It involves working out how a user views and interacts with Facebook, and their willingness to share and like content I present to them for the experience of using my content. I’ve built a quiz system using HTML,CSS & JavaScript (jQuery) so that it can be used [...]